In this brief 5 minute video, Rob MacLeod describes the key findings of the What Private Company Owners Care Most About in an M&A Transaction original research performed by Bigelow with the participation of more than 75 Entrepreneur Owner-Managers. After building Enterprise Value: what they believed was most important before a capital gain event, and for those that completed a cap gain event, what they looked back on as the most important. Rob vividly illuminates both the qualitative and quantitative considerations of EOMs, their families, and their Enterprises.
You can find the full whitepaper here
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